Edward Tse is a widely acclaimed leading business strategist and thought leader in China. Born and raised in Hong Kong and educated in the United States, he has more than 30 years of management consulting and senior corporate management experience.
Tse is the Founder and CEO of Gao Feng Advisory Company, a China-rooted strategic consultancy established in 2014. He began his consultancy career at McKinsey & Company in San Francisco in the late 1980s. In the early 1990s he moved to China to work as Managing Partner for China at Boston Consulting Group and then as Managing Partner and Chairman for Greater China for Booz & Company (previously Booz Allen Hamilton).
He has consulted to the World Bank, the Asian Development Bank and the Chinese and Shanghai governments. He has served on the boards of several Chinese companies and a China-focused international investment trust. He is also an adjunct professor at the University of Hong and Chinese University of Hong Kong, and Professor of Managerial Practice at Beijing’s Cheung Kong Graduate School of Business.
Tse has written two previous books about China in English, China’s Disruptors (2015) and The China Strategy (2010). He has also written four books in Chinese: Direction (2007), Surpass (2012), The New Frontier of Competition (2020, co-authored with Yu Huang) and Strategic Thinking in the Era of Mega Changes (2022). His articles have appeared in publications including Harvard Business Review, Washington Post, Forbes, and South China Morning Post.
